SOBRE A RENOVAÇÃO NA TRANSMISSÃO DA HISTÓRIA E DA CULTURA: UM ESTUDO DE CASO DO PROGRAMA CHINÊS "Tesouro Nacional"
Visualizações: 121Keywords:
Museu; Transmissão da História e Cultura; China.Abstract
Para deixar o púbico ter um contato direto com o passado histórico tão esplendido e profundo da China sem precisar de sair de casa e no intuito de despertar o interesse do público para eventuais visitas, a China Central Television, em cooperação com nove dos principais museus da China, lançou em dezembro de 2017 o programa “Tesouro Nacional”. Trata-se de um programa de índole histórica e cultural e com fins educativos, que procura aproximar os espetadores do passado profundo da China; depois do lançamento, este programa tem alcançado um grande aplauso no público, e devido ao seu grande sucesso, já vai na segunda temporada (lançada em dezembro de 2018). Através da análise de um caso concreto, pretendemos apresentar a organização deste programa e descrever as várias combinações representadas no mesmo (tais como, a combinação entre documentário e TV Show; e entre explicações pelos especialistas e representações teatrais pelos artistas).
Downloads
References
Dong, T.; Ling, J. The "Revive" of Cultural Relics, the “Reborn” of Tradition - An Innovative Study of the Transmission of Chinese Traditional Culture by the Program “National Treasure”, Journal of Nanjing Normal University: Social Sciences (2018) 153, 157.
Episode 6 of the Season 2 of the Program "National Treasure", 13 jan. 2019. https://www.youtube.com/watch?v=H_ufbCAeh7A&t=1723s (accessed 2019-06-28).
Han, D. Research on Innovation Model of CCTV Cultural TV Programs, Dissertation of Master, Journalism and Communication, Tarim University (2018).
Huang, Z.; Pan, L. Let the Cultural Programs "Reborn" - about the Presentation, Interpretation and Activation of Traditional Culture in the Program "National Treasure", China Television (2018).
Guo, X.; Liu, B. National Identity and the Transmission of Cultural Values - A Connotation Analysis of “National Treasure”, Media (2019).
Li, H. On the Ethnic Concept of the Tang Dynasty, Inner Mongolia Social Sciences (2001).
Liu, B.; Zhao, M. The Paradigm Significance of "National Treasure" from the Perspective of Cultural Memory, TV Research (2019).
Liu, S. Preliminary Discussion of The Japanese Diplomats to the Tang Dynasty, Collected Papers of History Studies (1995) 44-46.
Ma, M.; Qian, X. On the Characteristics of the Ethnic Policy in Tang Dynasty and Its Reference to the Reality, Social Sciences Review (2015).
Ouyang, M. On Embodiment of National Integration Trend in Education of the Tang Dynasty, Theory and Practice of Education (2009).
Tang, H. The Artistic Expression of Teaching through Lively Activities - the Creative Planning of the Historical Theme Drama of "National Treasure", TV Research (2018).
Three Cultural Relics of Xinjiang Were Selected for the Second Season of the Program “National Treasure”, Xinjiang Daily. 11 dez. 2018.
http://wap.xjdaily.com/xjrb/20181211/120671.html (accessed 2019-06-29).
Wang, B. Why Plump Women are Reference of Beauty in the Tang Dynasty? Government Legal Institutions (2010).
Wang, J. The Japanese International Students and the Diplomats to the Tang Dynasty, Journal of Northwest University (Philosophy and Social Sciences Edition) (2004) 15.
Wang, X. On the Aesthetic Consciousness of Tang Dynasty Costumes Based on the Context of Aesthetic Culture, Ren Wen Tian Xia (2016).
Wang, Y. National Treasure: A New Expression of History and Reality, Contemporary TV. (2018) 13-14.
Xu, D. The Symbolic Presentation and Meaning Expression of TV Culture Programs – Take the “National Treasure” as an Example, Dissertation of Master, Journalism and Communication, Anhui University (2018) 15-16, 36.
Yang, H. A Brief Account of the Enlightened Ethnic Policy in the Tang Dynasty, Journal of Southwest Institute for Ethnic Groups: Philosophy and Social Sciences (1998) 56.
Yang, J. Research on Aesthetic Culture of Tang Dynasty Costumes, Journal of Kaifeng Institute of Education (2014).
Yang, X. "National Treasure": Interpreting Chinese Culture Passwords with Great Powers, China Press and Publication. 22 nov. 2017.
http://ex.cssn.cn/ts/ts_wxsh/201711/t20171122_3751137.shtml (accessed 2019-06-28).
Yu, Y. The Success Factors of “National Treasure” and Its Enlightenment to Cultural Inheritance, China Television (2018) 36-37.
Zhang, B.; Liu, T. The Transmission of Historical Memory and the Construction of Cultural Identity in Chinese Civilization - Taking the Cultural Program “National Treasure” as an Example, Journalism Lover. (2019) 23.
ZHAO, Guifen. The Research on the Cultural of Tang Dynasty Costumes Aesthetic, Dissertation of Master, Aesthetic, Anhui University (2013) 37-39.
ZHAO, Qiao. Tracing the spirit and the essence in history——Taking the Program “National Treasure” as an example, Contemporary TV (2018) 23.
ZHU, Jie. How to Make Cultural Relics Revive? — Analysis of the Success Factors of the Program “National Treasure”, Contemporary TV (2019) 27.
Downloads
Published
How to Cite
Issue
Section
License
A Revista Estudos Interdisciplinares adota a licença Creative Commons Atribuição 4.0 Internacional (CC BY 4.0), que possibilita o compartilhamento e a adaptação do trabalho, incluindo fins comerciais, desde que seja feita a atribuição adequada e seja reconhecida a publicação original nesta revista.
